Love for the product pays off: BRUDER is happy to announce the Red Dot Product Design Award for its two in-house creations, the bworld racing bicycle with cyclist item #63110 and the mountain bike with female cyclist item #63111.
The prestigious award was first announced in 1955 and with 18,000 submitted products it is now one of the largest design competitions in the world. Every year, the jury honors "outstanding design quality" by awarding the well-known seal. In 2021, products from around 60 countries were submitted. "We are very proud that our new bicycles have been honored with a Red Dot Award. This once again proves that our product developers know their trade very well when it comes to developing plastics with outstanding design," said BRUDER CEO Paul Heinz Bruder.
Both bikes already received the PLUS X Award for high quality, design and ease of use last fall.